little house, big impact

September 27, 2008

Dee Williams built her house with her bare hands.  All 84 square feet of it (yes, you read that right).

sustainable living beyond painting your house grren

sustainable living beyond painting your house green

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new ingredient: raw cacao nibs

September 25, 2008

cacao nibs – raw, organic

chocolate: the mayan “food of the gods”

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on tuesday, adam was invited to his old alma mater, Berwick Academy in south berwick, maine to speak about [me] & goji.  in addition to discussing health, sustainability and current food trends, the students tasted the three mixes featured in “Our Favorites” section.

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ran across this cool list on Green Blog today.

what better excuse for wasting time on Facebook at work or at home than saving the world?

btw, have you checked out [me] & goji on Facebook yet?

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our recommendations

September 18, 2008

as heavily requested, we have added an our recommendations page.  the link is right on our homepage and clicking it will take you to amazing places where you can discover our favorites, sports mixes, and health mixes.

here is carl’s favorite mix:

this healthy cereal boasts prehistoric powers

this healthy cereal boasts prehistoric powers

we will be adding some cool and useful features to this area so check back soon, and most importantly, send us your favorite mix!
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mtv | the green song

September 18, 2008

funny/scary/true…

stop “acting” and start acting: support our Green Tag initiative at check-out when you design your own cereal.

Vodpod videos no longer available.

more about “MTV | green song | Videolog – Meu V“, posted with vodpod

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we support Green Tags x BEF

September 13, 2008

at checkout, we offer a $1 green tag to offset all the CO2 emissions from the creation and shipping of your cereal. of that $1, we contribute 100% to the Bonneville Environmental Foundation who invest it in high quality renewable energy projects.

i really like this video on their about page. it is like Elf meets Reading Rainbow.:

Vodpod videos no longer available.


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the freshest cereal on earth

September 13, 2008

the healthiest things grow on trees

the healthiest things grow on trees

the day has arrived.  after many long months spent on laptops in cafes and other various structures providing free wi-fi,  [me] & goji shipped out its first batch of orders all across the country this week (in 100% Post Consumer Waste boxes, of course).

for those new to us, [me] and goji is a new way of thinking about cereal–where you choose the ingredients.

we’ve already had a great response in our first week and we’d like to thank everyone that has checked out our site and designed their own cereal.

also, thanks to everyone who has offered their input, suggestions, loves, hates, and inspiration.  we have many exciting things coming soon and we hope you will join in our development and help shape our future.

we are, after all, a company based on customization.

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welcome!

September 6, 2008

we created this blog to discuss food, health, and the environment, as well as share some of the journey of starting a business.