spotlight: mulberries and resveratrol
November 11, 2009
here we go ’round the mulberry bush,
the mulberry bush, the mulberry bush.
here we go ’round the mulberry bush,
so early in the morning.
this is the way we fight disease,
fight disease, fight disease.
this is the way we fight disease,
so get your resveratrol today!
Resveratrol, found in our mulberries and blue berries, are strong combatants of cancer, diabetes and Alzheimer’s by reducing inflammation, normalizing blood sugar and removing amyloid-beta protein (the cause of brain damage associated with Alzheimer’s disease).
Recent clinical trials suggest eating a polyphenol-rich diet (resveratrol is the superstar of the polyphenols) to maximize the benefits or resveratrol. So load up on your mulberries and blueberries today!
[me] & goji makes its television debut!
September 29, 2009
last saturday, adam and alexander took a trip to the big apple to be on Fox Business Channel’s show Your Money, Your Questions. the pair shared a discussion with hosts Dagen and Tracy and special guest Jordan Zimmerman, founder of Zimmerman, and Barry Nalebluff, founder of Honest Beverages.
“this was our first time on TV and i’m really happy with how it went. we were given invaluable knowledge from experts of the marketing and retail industries,” Adam told me (Alexander) while we mixed cereal at the warehouse the next day. “the screen shots of our product and website were cool too,” he added.
special thanks to Fox Business Channel for allowing us to share our story! we will take the advice we learned on the show to heart and hopefully get a chance to come back on and update everyone on our progress. next time, we’ll try not to watch ourselves on the screen to the left while being filmed (oops!).
check us out!
part 1
part 2
watch us LIVE on Fox Business Channel this Saturday!
September 25, 2009

Saturday, 9/26 1-2pm EST
Fox Business Channel
check out adam & alexander THIS saturday LIVE on the Fox Business Channel. they will be making an appearance on the show Your Questions, Your Money sometime between 1-2pm EST. you can finally see who’s been signing your Cereal Capsules!
I know I act a fool, but I promise you I’m going back to school…..
September 10, 2009
goodbye sleeping in, goodbye sunshine, goodbye carefree summer. say hello to… [mornings] & goji!
![[me] & goji back to school [me] & goji back to school](http://sincerealyyours.files.wordpress.com/2009/08/me-goji-back-to-school.jpg?w=380&h=368)
waking up will be a cinch when you start the day with a nice, hearty bowl of the best cereal on planet earth. it’s delicious, hearty and nutritious. that morning boost may get you an A on that Biology exam (or score you the perfect lab partner, whichever is easier).
say you don’t have time for breakfast? take [me] & goji to go. it’s perfectly portable for students on the run! busy schedules mean huge appetites, but don’t worry, there’s a cereal for that. that’s why [me] & goji is perfect for college students who need good food, fast.
sure beats the cafeteria lady’s morning mush surprise.
just visit meandgoji.com to make your back to school mix today! extra credit for creativity!
goji-ng to the chapel and we’re gonna get married!
August 8, 2009
meet me at the cacao.. cacao cabanaaa
August 3, 2009
it’s a party in your bowl when you add these small, but oh so mighty cacao nibs to your mix.
whether at a cabana beach party or the breakfast table, this antioxidant filled pick me up is actually one of nature’s best mood enhancers.
what are these innocent crumbly brown pieces? they’re actually the edible part of the cocoa bean after it has been cleaned, roasted and hulled. after a multitude of steps (involving a multitude of continents) you get what are known as cacao nibs. now these are what chocolate is made from.
eat them just as they are.. but don’t get fooled by their unassuming size. these are not your typical valentine’s day kisses that have been bunched and mashed into a paste with some added cocoa butter and sugar and maybe a little lecithin to keep everything running smoothly. Cacao nibs are far richer, more intense in flavor because of their raw, pure state. basically, they are naked chocolate.
so add some unadulterated goodness to your next mix. i can’t promise things won’t get a little crazy. cacao, can you handle it?

The Sports Club / LA now carrying [me] & goji
July 31, 2009
We are extremely excited to announce that The Sports Club / LA in NYC is now offering [me] & goji in their cafe!

The Sports Club / LA is one of the finest sports and fitness complexes in the world and every amenity they offer is “created to inspire you, challenge you, and surpass your every expectation.”
For our new venture, we teamed up with the talented nutrition and wellness coach, Lara S. Sutton of LSM Nutrition to design 4 custom mixes for the members of The Sports Club /LA.
cereally INVIGORATING: this mix sparks quick starts and sustained energy. your body efficiently converts the natural sugars in apple and banana into quick energy and the Lysine in amaranth helps produce collagen, the protein that fortifies bones and tendons.
Recipe ID: 121475 Flaxed and Flaked, Apple x2, Banana x2, Zante Currant
—–
cereally REVIVING: this mix replenishes. the nutrient-dense, free-radical killing goji berries re-charge your body with 11 essential minerals and 18 amino acids while the simple carbs restore muscle glycogen and aid nutrient absorption.
Recipe ID: 121476 Artisanal Cereal, Goji x2, Maine Wild Blueberries x2, Almond
—–
whoa! PROTEIN: this mix satisfies your appetite & your muscles by packing 8 grams of straight-from-nature (not scientists) protein and 5g of fiber. with only 4g grams of sugar, you can be confident you are getting the most out of each calorie you put in.
Recipe ID: 121478 Samurai Wheat, Wheat Germ, Strawberries x2, Soy Nuts x2, Pumpkin Seeds x2, Walnuts, Pistachios
—–
GRANOLA-LA: this granola nourishes and inspires with crunchy textures and colorful superfoods that fight free-radicals and vitalize your taste buds. get it? got it? goji!
Recipe ID: 121479 Golden Granola, Caocao Nibs, Hunza Goldenraisins, Goji, Mulberry, Brazil Nuts

On tuesday and wednesday, Adam joined Lara and our director of new business, George, at the Upper East Side location for a tasting event. We sampled the mixes and received some great feedback from the members.
Thank you to Kevin, Lara and everyone at The Sports Club / LA for setting up the event.
Stay tuned for more from this partnership, and if you know of somewhere that you think is a good fit for [me] & goji, send George an e-mail!
tennis & goji: meet your match!
July 26, 2009
let’s see how the 3 top seeds in tennis face up against the 3 top seeds in nature!
roger federer, men’s tennis world no. 1 player
- his wimbledon match against roddick holds the all time record for the most games in the 5th set and broke the record for total games every played in a grand slam.
vs.
- chia seed, the high-energy endurance seed that raises hydration levels to the max. how else do you expect to survive a grueling 4 hours and 18 minutes of thrilling tennis?
rafael “rafa” nadal, men’s tennis world no. 2 player:
- the reigning king of clay became the first player to simultaneously hold grand slam titles on clay, grass, and hard court.
vs.
- flax seed, the one that fights everything from heart disease and diabetes to even cancer is surely fit for the player who’s game hinges high on defensive pressure. now if only flax could fix one’s fashion sense. like those capri pants.. cerealsly, rafa?
serena williams, women’s tennis world no. 1 player
- after crushing her older sister venus in a mere 87 minutes, it seems that power beats endurance for this super sibling’s a-game.
vs.
- amaranth seed, the highest source of lysine, the essential amino acid that energizes our muscles and strengthens our bones for those power play points or sister show-downs.
well looks like these players just got served three-love. to find your super seed visit meandgoji.com. who knows, you could find a match made in heaven!
it’s tour de goji time!
July 20, 2009

[me]&goji has gone biker chic, check out this recent singletrack’s review!
if biker chic means tight spandex and a steel marinoni then we are talking to you. if you were thinking along the lines of black leather bombers and harleys, well go find grease lighting or change your gears because with [me]&goji it’s just pure summer lovin. just ask this avid mountain biker and cereal fan!
after our cyclist switched from a diet of “peanut butter crackers” to [me]&goji custom blend cereal before riding, his energy and endurance skyrocketed. he found “in terms of nutrition and fuel for your body you really can’t do much better than a personalized mix from [me]& goji…. it’s customized nutrition that’s perfect for mountain bikers, whether you’re in training or just trying to stay healthy”
we can’t help but agree. that is because the nutritional power behind our ingredients is perfect before climbing monster terrains, high grinds, or those days you’re just plain cruising. if your looking for increased hydration try out chia seeds like our reviewer. he found that“chia seeds absorb 12 times their weight in water and prolong incredible levels of hydration” need better endurance? add some almonds in your mix for that protein punch, it is ideal for trail blazing paths and those long, winding roads.
whatever your taste may be, at me&[goji] we make sure what you’re putting in your bowl will optimize your performance as a mountain biker out there on the trail. with over fifty ingredients to choose from, there is something new and healthy for you. let’s just say, it is bound to be a wild ride.
so let’s put a new spin on cereal, try [me]&goji today.
did we mention how cool the capsule looks saddled on your bike?
happy trails!
want to impress people? become a cereal aficionado!
July 7, 2009

here are some fascinating facts about cereal you never even knew you should know….
#1
cereal was invented by colonial housewives who started serving up popcorn with sugar and cream for breakfast. pocahontas puffs anyone?
#2
the average american eats 160 bowls of cereal each year. that is why [me]&goji capsules can hold over 21 ounces! way more than your standard cardboard box. so eat your heart out, cereal lover.
#3
the first ready-made breakfast cereal was invented by james c. jackson way back in 1863. his recipe was a whole grain flour dough base baked into dry leaves, broken into chunks to be baked again, then ground into even smaller chunks.
sound appetizing? honestly, let’s just be thankful for the cereal revolution. at [me] & goji, you can now enjoy and create unique cereal combinations for every palate.
#4
u.s. and israeli researchers recently found strong evidence that humans refined wheat and barley into cereal over 23,000 years ago! this groundbreaking discovery suggests humans were processing grains long before hunter-gather societies even developed agriculture.
wow, cereal was here way before you were ever born. before colonial housewives settled in the americas. before James C. Jackson decided dry leaves were food. looks like the cave men really knew the essentials, earth. wind. fire. cereal.

![[me] & goji fox news part 1 [me] & goji fox news part 1](http://sincerealyyours.files.wordpress.com/2009/09/screen-shot-2009-09-28-at-8-47-33-pm.png?w=348&h=196)
![[me] & goji fox news interview part 2 [me] & goji fox news interview part 2](http://sincerealyyours.files.wordpress.com/2009/09/screen-shot-2009-09-28-at-8-53-18-pm1.png?w=351&h=198)
![[wedding] & goji [wedding] & goji](http://sincerealyyours.files.wordpress.com/2009/08/dsc_0050.jpg?w=300&h=200)
